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DTSTART;VALUE=DATE:20241203
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SUMMARY:Giving Tuesday
DESCRIPTION:What is Giving Tuesday?\nGiving Tuesday\, often described as a global day of giving or a global generosity movement\, is held each year on the Tuesday after Thanksgiving. \nThe giving movement is also sometimes stylized as GivingTuesday or #GivingTuesday. \nWhat is the history of Giving Tuesday?\nAccording to GivingTuesday.org\, this day of giving was founded in 2012 by New York’s 92nd Street Y in partnership with the United Nations Foundation as a day that encourages people to do good. In July 2019\, GivingTuesday spun out into its own organization\, led by GivingTuesday co-founder\, Asha Curran\, as its CEO. \nWhy do nonprofits participate in this global day of giving?\nOutside of awareness days\, days that are significant for individual causes or organizations\, or national or international crises\, there are few opportunities to drive significant attention among a larger audience. \nGiving Tuesday presents nonprofits with a day full of opportunities. Because many members of the general public now know what it is and may even set aside money each year to donate on that day\, it’s the perfect chance for nonprofits to highlight their missions\, solicit donations\, and gain new supporters. Nonprofits looking to increase visibility and capitalize on a day of giving would be smart to participate. \nBecause nonprofit organizations have varying resources\, sometimes a nonprofit’s involvement may be as simple as sharing a single social media post or sending an email newsletter. \nConsidered by many as the day that kicks off the giving season\, it directly follows three major shopping days: Black Friday\, Small Business Saturday\, and Cyber Monday. \nBecause it usually falls on a day in late November or early December\, some nonprofits use the day as an opportunity to launch end-of-year giving campaigns to take advantage of people making their final tax-deductible donations for the year. Nonprofits benefit from the generosity of those wishing to make a positive impact during the holiday season.
URL:https://mahamontessori.com/event/giving-tuesday/
CATEGORIES:Observance
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